How to Check on Competitor Backlinks Using Ahrefs Free

Internet Marketing
Nov 27, 2020


Welcome to Torched Web Solutions, LLC - your trusted partner in business and consumer services for website development. In this guide, we'll explore the importance of competitor backlink analysis and how you can use Ahrefs Free Backlink Checker tool to boost your website's performance.

Why Competitor Backlink Analysis Matters

Backlinks play a crucial role in search engine optimization (SEO). They are like votes of confidence from other websites, indicating to search engines that your website is trusted and authoritative. By analyzing your competitors' backlinks, you can uncover valuable insights and gain a competitive edge in organic search rankings.

Step-by-Step Guide

Step 1: Identify Competitors

Before diving into backlink analysis, it's important to identify your main competitors. These are the websites that have similar target keywords or operate within your industry. Make a list of these competitors to focus your analysis effectively.

Step 2: Use Ahrefs Free Backlink Checker Tool

Now that you have your competitor's URL, head over to Ahrefs Free Backlink Checker tool. This powerful tool allows you to analyze the backlink profile of any website for free.

Step 3: Enter Competitor's URL

Once you're on the Ahrefs Free Backlink Checker tool page, enter your competitor's URL in the provided field. Click on the "Check backlinks" button to initiate the analysis of your competitor's backlink profile.

Step 4: Analyze the Backlink Profile

Ahrefs Free Backlink Checker tool will present you with a comprehensive analysis of your competitor's backlink profile. Browse through the various sections such as referring domains, total backlinks, and anchor texts to gather valuable information about their linking strategy.

Step 5: Identify High-Quality Backlinks

Focus on identifying high-quality backlinks pointing to your competitors' websites. These backlinks come from reputable and authoritative sources, and they are typically harder to acquire. By knowing where your competitors get their valuable links, you can develop a strategy to acquire similar links for your own website.

Step 6: Outreach and Building Relationships

Reach out to the websites that are linking to your competitors and build relationships with them. Forming partnerships, guest posting, or even requesting a backlink to your website can be fruitful endeavors. Engaging with these websites can help boost your website's authority and organic visibility.


Competitor backlink analysis is a powerful technique to enhance your website development strategy. By utilizing tools like Ahrefs Free Backlink Checker, you can gain valuable insights into your competitors' linking strategies and leverage this knowledge to improve your own website's performance. At Torched Web Solutions, LLC, we specialize in providing top-notch website development services along with comprehensive SEO strategies to help your business succeed in the online world. Contact us today to learn how we can take your website to new heights!